Once upon a time people had to do something really special to become famous. Compose wonderful music. Create amazing art. Win great battles. True, for some of those historical celebrities fame came late, after their death for example, but they did accomplish things that we can still profit from. Life was slower at that time. And maybe people had more time to focus on one or two things. Today, life moves at such a fast pace that and we are so extremely busy that focusing on one or two things is an almost impossible task. Still some people have proved that is you do it, if you really work with the talent you were given, celebrity can still be reached. With hard work and dedication. But that too has all changed now.
The concept of Internet exist since the late 1950’s, but it wasn’t until the mid-1990’s that the Internet started to have a tremendous impact on culture and commerce. It started with email and instant messages and it increased dramatically when the World Wide Web was thrown and we discovered the tantalizing pleasures of discussion forums, online shopping and social networking. All of a sudden we could talk to people all around the world in a matter of nano-seconds. And with the rapid evolution of the technology we soon discovered the pleasure of not only talking, but also sharing photos. And that was the end of the community as we knew it and the beginning of a new era. The era of online living. All of a sudden you didn’t need to leave the house to do all those things you would usually do outside. And all of a sudden we found a way to make ourselves known to the rest of the world without the need of any specific talent worth of celebrity. The need to stand out, to make yourself unique and remarkable, is something that definitely has its roots in the fast growing over population. Unfortunately the Internet has made it almost too easy for those who feel the need to shine for nothing. By the end of 2012, Facebook counted one billion active users. One billion! That is about a seventh part of the total world population! Now it is of course impossible to expose yourself to al those members, but if you are active with your profile you can in fact reach quiet some people. And some of us do. For no other reason than to be seen. Who hasn’t seen the numerous profile updates from others, simply stating where they are at that moment. Who hasn’t been annoyed by those who have nothing else to say than goodmorning, goodevening or photos of them, them, them, that have no other reason than to shine a little light on the owners. Who hasn’t felt that feeling of being suffocated by the digital pollution created by social networking. Self-celebrity being the worst of all. Facebook has managed to do what we though was merely a concept for a far away future. It has become a world brain and once you are part you cannot disconnect yourself from the noise of all those random thoughts buzzing around. It’s amazing really, and I have nothing against it. It is just too bad that an invention so wonderful is being so abused for nothing but the purpose of self-glorification. Today you do no longer need to write a symphony, crate a masterpiece or be a strategic genius. Today, all you have to do is say goodmorning everybody every day. Guaranteed it will give you many, many, friends. Do you like this ☺ –BM-
Cover photography by Samuel Rodrigues.
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